The gap between what employees know
and what the business needs closes here.
Edi
Education Intelligence
OrigioAI
An AI learning agent that delivers personalized, just-in-time enablement
inside the flow of work — so every employee performs, and every
training dollar earns its return.
Platforms today connect real work signals to learning
The Problem We're Solving
01 — Timing
Learning happens away from the moment of need
LMS platforms deliver content weeks before or after employees need it — making retention nearly impossible and real application harder still.
02 — Alignment
L&D can't connect training to business outcomes
Enablement teams struggle to tie programs to revenue, retention, and productivity metrics — leaving L&D perpetually on the defensive with leadership.
03 — Personalization
Content averaged down to serve no one
Without resources to accommodate every role, organizations default to the most vanilla path — content that covers everyone but genuinely helps nobody.
Proprietary Architecture
The Signal Engine. The layer that doesn't exist anywhere else.
Every learning platform waits to be asked. Edi doesn't wait. Its proprietary Signal Engine reads the signals embedded in daily work — a deal going quiet, a new hire missing milestones, a customer drifting before renewal — and surfaces the right learning at the exact moment it's needed.
This is not a notification system. It is a reasoning layer that understands context, remembers history, and acts with the judgment of an experienced operator.
Customer Success · Day 74
"Meridian Financial's product usage dropped 18% and their renewal is in 74 days."
Edi surfaces a re-engagement playbook and offers to run a stakeholder recovery role-play — before the CSM knows there's a problem.
Sales · New Rep · Day 18
"No second discovery call logged. Pipeline shows three deals stuck at Stage 1 for 12 days."
Edi detects a qualification pattern and delivers a targeted coaching moment on discovery discipline — mid-workflow, not in a course.
Onboarding · Manager View
"Two new hires on the same team are 40% behind milestone pace at Day 30."
Edi flags the pattern to the manager with a recommended intervention — not after a performance review, but while there's still time to act.
Revenue Enablement · Launch
"New product released. Rep opened the pricing page but hasn't logged a demo in 9 days."
Edi surfaces a two-minute competitive positioning brief — contextual, role-specific, delivered in the moment the rep is clearly thinking about it.
⚡
Work Signal
CRM · HRIS · Calendar
→
⬡
Signal Engine
Reasoning · Context · Memory
→
🎯
Learning Moment
Right person · Right time · Right format
→
📈
Business Outcome
Measured · Attributed · Reported
The Signal Engine is the proprietary core of Edi — and the foundation of OrigioAI's long-term platform. Edi is its first enterprise deployment. It will not be its last.
Brett Powell · Founder & CEO
25+ years building and scaling enterprise learning and enablement at global SaaS organizations, including VP of Education Services at Coupa Software. Deep domain expertise in the exact problem Edi solves. Seeking a technical co-founder to build the category together.